SYNERGY DVD SERIES
two minds are better than one
Opportunity
Create a cohesive series of DVD covers for films that feature the work of four post-modern designers: Art Chantry, Peter Saville, Stefan Sagmeister, and Shepard Fairy
Solution
Each designer did their best work when they were working for or with a certain entity. This collaboration, or synergy, led to the designers creating work that would not have been the same without the second party.
The four DVDs are titled:
Synergy of Design + Subculture: Art Chantry & Dave Crider
Synergy of Design + Music: Peter Saville & Factory Records
Synergy of Design + Poetry: Stefan Sagmeister & Lou Reed
Synergy of Design + Politics: Shepard Fairy & Barack Obama
Synergy of Design + Subculture: Art Chantry & Dave Crider
Synergy of Design + Music: Peter Saville & Factory Records
Synergy of Design + Poetry: Stefan Sagmeister & Lou Reed
Synergy of Design + Politics: Shepard Fairy & Barack Obama
Each cover features a non objective motif that references the work that the designers created through their synergy with the second party. The back cover features a venn diagram with duotone images of the designer and their collaborator.