Moscow International Book Fair
MIBF (ММКВЯ) — is the largest book fair in Russia with more than 100000 visitors every year.
2 main targets of this project were to develop a minimalistic identity, able to coexist with many different brands presented at the fair, and also to show an image of book, without using direct visual methods (photography, illustration etc.).
Logotype as main style-forming element is based on the image of book shelves and old book covers.
2 main targets of this project were to develop a minimalistic identity, able to coexist with many different brands presented at the fair, and also to show an image of book, without using direct visual methods (photography, illustration etc.).
Logotype as main style-forming element is based on the image of book shelves and old book covers.
