Southern Comfort
Here's to the unexpected...
Here's to the unexpected...
A refining of the Southern Comfort 'Street Car' TVC for the UK market.
Adapting the existing ad, and working to storyboards, I wrote a new VO script, with the 'cool and confident' consumer in mind.
Adapting the existing ad, and working to storyboards, I wrote a new VO script, with the 'cool and confident' consumer in mind.
Stills from the commercial:
The aim was to reinforce the 'Unexpected Twist' the drink might bring to a night on the tiles.
