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MC E-Sports
My client for this project is MC E-Sports, run by Jaime & Jordan. They have committed their time to help grow the E-Sports community and provide great opportunities for the players. I recently spent some time trying to help them align the look and feel of their social media accounts with the essence of their brand
My task was to work with MC in hopes that we could develop the brand in to a more successful and respected organisation within the Australian E-Sports community. This involved exploring the current brand experience and trying my best to uplift it in a way that would draw new attention to the org through social media and also stay true to what MC are all about
2017 - 2018
Logo
The guys at MC were happy to keep their original logo as it was already instantly recognisable within the community and was easy to work with. I took the symbol that they had provided and created some new brandmarks to use in different applications, I chose the typeface LL Brown as it has a circular C which matches the shape of the C hidden within the MC symbol
Twitter announcements
Twitter headers
Scorecards
Thank you
