As part of the 20th year anniversary celebrations of DenizBank, provide the best welcome for its exclusive customers as well as employees, make an impression in people's minds about the bank's history and accomplishments, and put on a spectacular event to make headlines by offering the best entertainment by the best performers.
Work on the event began one year ago, with confirmations made well in advance. Weekly, bi-weekly, and monthly meetings were held during the process. All details, including the "concept" were planned step-by-step.
A list was made with 3,200 people, including the most prominent personalities of Turkey's business and art world, as well as the bank's exclusive customers, and in the end 1,850 people attended the event. The next day, 1,600 people at the managerial level and above took part in the event.
The senior management of Sberbank of Russia, which is the parent company of DenizBank, guests, and employees all gave full marks to the event that was held in line with the goals and critical success factors. The event made headlines in all channels and accomplished its goal by meeting our customer's expectations.
Our internal graphic design team which i led designed all of the visuals, including the 20th Year logo.
