Andrea Lofrano's profile

PETIPOTS: branding and creative content

PETIPOTS is a personal project I launched in 2016.
I wanted to paint perky little ceramic pots that could be perfect as a special gift to give to someone we love. They are funny, small and their plants (succulents or cactus) are easy to take care of. 

I was in charge of all the branding and creative concept of the brand.
Pastel tones remind me my childhood bedroom, and it was a good time to take a fresh look at these soft hues. They are fresh and have a perfect balance with bolder tones, so it worked with all the different applications I designed for the brand: from photography through thank you cards with every delivery. 

The concept brand is so powerful that I started to design social media content where the perky pots come alive with some illustrated faces and stories about them. Also, it has other different applications as wallpapers and graphic tees

Yet the project still in its early years, but I'm pretty sure it will be a great success! <3
BRANDING
logotype, business card, selling catalog

business card detailed

PRODUCT PHOTOGRAPHY
product photography - detailed plane of ceramic pots / painting
THANK YOU CARD
thank you card, front side - explains what's petipots and how to take care of the plants that are inside <3
thank you card, back side - clients receive them with a personal message of gratitute.
WALLPAPERS
mobile wallpaper design
GRAPHIC TEES
SOCIAL MEDIA CONTENT
social media content - instagram
Thank you for watching, give me some love if you appreciate this project <3
PETIPOTS: branding and creative content
Published:

PETIPOTS: branding and creative content

Published: