Suruchika Singh's profile

Website & App Redesign

Reshaping the Catalogue design:
The user testing sessions & the business analytics proved the inability of our customers to find the home service they seek, leave alone discovery of the vast set of home services provided by Housejoy. 
It required to restructure the catalogue and present an easy to discover set of services. 
UX techniques used : Prototyping, User test scripting, User testing (10 participants), Card Sorting - Details in IA project
Wireframe & Concept design:
Housejoy hosts a plethora of categories for home services, wireframe and UI concepts had to be rolled for all 12+ categories
For Content design, customer feedback and queries collected by the customer support & operations teams, were utilized
UX techniques used : Competitive Analysis, Customer feedback analysis, Wireframes, Information Architecture, Content & Layout Design 
Work Flow design:
Basic Workflow design for Mobile app/M-Web & Website
Final Redesign:
Before & After for mobile app/M-Web & Website
Results of new design (Mobile App - Android):
Website & App Redesign
Published:

Website & App Redesign

Published: