Prototypes: Zeplin /
Main concept:
the target audience is wealthy people (probably business owners) appreciate quality and functionality. They are willing to pay a lot if it's worth it. Their time is very expensive, they have no time to choose a watch out of a hundred variants. Three options maximum. Functionality - a great bonus for the business person, so the design was chosen watch type the Apple watch. This dictates the choice of colors, minimalist design and credibility. The same site need different things in a small amount - for example, in the animation header to create a feeling of technological developments of the company. But not a lot of elegance and minimalism above all else. A good product does not require aggressive advertising and explanations on five pages. It speaks for itself.
the target audience is wealthy people (probably business owners) appreciate quality and functionality. They are willing to pay a lot if it's worth it. Their time is very expensive, they have no time to choose a watch out of a hundred variants. Three options maximum. Functionality - a great bonus for the business person, so the design was chosen watch type the Apple watch. This dictates the choice of colors, minimalist design and credibility. The same site need different things in a small amount - for example, in the animation header to create a feeling of technological developments of the company. But not a lot of elegance and minimalism above all else. A good product does not require aggressive advertising and explanations on five pages. It speaks for itself.
