MPI REBRANDING
The Moving Picture Institute needed a refreshed identity that conveyed a vibrant and modern quality
without losing it's established tone. The new logo is more legible at all sizes and across all media.
It is bold, optimistic and evokes creativity. (Style guide and process sketches shown below.)
without losing it's established tone. The new logo is more legible at all sizes and across all media.
It is bold, optimistic and evokes creativity. (Style guide and process sketches shown below.)
Roles: Creative Direction, Design, Print Production
