TARAKANNY
Сannes Predictions 2010
Сannes Predictions 2010
TaraKanny is a place where the bad ideas used to gather. The exact location has not yet detected but it was reliably established the link between a human and the TaraKanny. That link are the cockroaches.
They appear in our minds and provoke us to create bad ideas, trying to control our minds.
Its very easy to recognize the cockroaches in the head of another person. But to treat them you must to start the therapy with yourself. External effect is paralyzing the cockroaches in the minds of surrounders and assists an overall recovery.
So the slightest apparent of cockroaches activity in surrounders immediately switch on your brain and start to use it to inspire others to do the same.
Remember: the cockroach is not so dangerous as his carrier. Thats why we invited everybody to switch on their minds at the "Cannes Predictions 2010" to make a surestep to recovery.
They appear in our minds and provoke us to create bad ideas, trying to control our minds.
Its very easy to recognize the cockroaches in the head of another person. But to treat them you must to start the therapy with yourself. External effect is paralyzing the cockroaches in the minds of surrounders and assists an overall recovery.
So the slightest apparent of cockroaches activity in surrounders immediately switch on your brain and start to use it to inspire others to do the same.
Remember: the cockroach is not so dangerous as his carrier. Thats why we invited everybody to switch on their minds at the "Cannes Predictions 2010" to make a surestep to recovery.
PRE-PROMO POSTERS
PROMO POSTERS
PROMO MATERIALS
Project: Cannes Predictions 2010
Advertising Agency: Leo Burnett, Kyiv, Ukraine
Creative Director: Claus-Steffen Braun
Art Direction & Illustrations: Natalia Smirnova, Anton Kostenko
Copywriter: Oleksiy Morozov
Video: Yulia Basko
Published: June 2010
Advertising Agency: Leo Burnett, Kyiv, Ukraine
Creative Director: Claus-Steffen Braun
Art Direction & Illustrations: Natalia Smirnova, Anton Kostenko
Copywriter: Oleksiy Morozov
Video: Yulia Basko
Published: June 2010