Superknask
Superknask is a healthy and handmade crispbread from Norway.
The customer already had an existing packaging for niche boutiques that had a distinctive design. They wanted to reach into new a marked and had the need of a package that was stackable and had a specific measurement.
As an Art Director on this project I came up with the idea to make the cut out like «mountains» to reflect the already existing package.
The packaging was a well-received and they later expanded their product line with new variants. * This job was done while I was working as Art Director and Designer in Filter design & communication