SENSAZIONE full automatic coffee machine
COOPERATION: DeLonghi | 6 months | Germany, 2010 TEAM: D. Costa & D. Kussmaul - advised by P. Eckart (HfG Offenbach), DeLonghi Marketing and Design teams MY ROLE: Research, UX / ID / UI, Content Strategy
Context
As part of its project 'Design Academy' DeLonghi challenged us to envision how coffee preparation and drinking experience would/could be ten years in the future. The only technical constraint was that the machine should have an integrated milk container.
As part of its project 'Design Academy' DeLonghi challenged us to envision how coffee preparation and drinking experience would/could be ten years in the future. The only technical constraint was that the machine should have an integrated milk container.
Problem
People have less and less space and they move more and more.
Challenge
How is the coffee drinking experience be in the future?
Strategy & solution
Thinking the experience as the interplay of physical and digital interfaces we developed a convertible coffee machine that fits any lifestyle. The digital interface also allows the user to fine tune their coffee drink and create new combinations.