Linnea Svensson Arbab - Brand Identity
Linnea Svensson Arbab is a freelance photographer based in Malmö, Sweden. Her work is impressive and she has shot celebrities like Alexander Skarsgård, Robyn and Noomi Rapace.
Linnea commissioned me to create an identity that couldbe used across various mediums such as print collateral and on the web.
The crimson background of the symbol is an open shutter that encloses a rectangular shape that includes the characters L S A and the golden mean. The colours black and carmine red convey elegance and boldness.
The stationery consists of a stickers (for mailing purposes), letterhead, stamp, business card with cutout, invoice form and envelope.
Linnea commissioned me to create an identity that couldbe used across various mediums such as print collateral and on the web.
The crimson background of the symbol is an open shutter that encloses a rectangular shape that includes the characters L S A and the golden mean. The colours black and carmine red convey elegance and boldness.
The stationery consists of a stickers (for mailing purposes), letterhead, stamp, business card with cutout, invoice form and envelope.
Logo
On black and monochrome
Application
Symbol explained
Typography
Colours
Grid and proportions
Stationary
Stickers and business cards
Envelope and invoice
Envelope and invoice zoom
Stamp
Business card cutout
Bonus: initial sketches
Thanks for watching!
