ART+AUCTION
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Art Direction
Cover Design
Production Direction
Graphic Design
 
 
 
GOAL
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As the sister publication to Modern Painters, which we were simultaneously producing, the aim was to engage the art community itself as they were not only the subjects but also the potential advertisers and sponsors. The target audience were auction houses and art buyers so it was important for this brand to have a more classic visual interpretation but I also was able to create visual interest mixing elegant and strong typography and rich but not overpowering color and texture.
 

ROLE
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As Art Director, I designed the cover and interior layouts, managed other designers and collaborated with the photo and editorial department to present content in the most intriguing yet refined system of aesthetics. I also directed the production of the art and color correcting to guarantee quality and reproduction.
 
 
 
Art+Auction
Published:

Art+Auction

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Creative Fields