How to design & campaign for a disinfection company? Flies, cockroaches, mice, germs, clogged drains...It's a hard job but someone's got to do it! Don't worry though, this company has everything UNDER CONTROL.
UNDER CONTROL provides a series of effective & eco-innovative solutions dealing with: disinfections, drain clearings, Dis-infestations, rodent exterminations
The idea was to use a series of Greek idioms, commonly used, but with great match to the subjects that the company deals with. I visualized
these expressions, by combining an object from each phrase and a tool that can be used in reference with the problem each time.
Ρίχνουμε φως Rihnoume fos translated as: "we shed Light". As an idiom means "to sort out", "to straighten out".
Tαράζουμε... τα νερά! Tarazoume ta nera! translated as: "We stir up waters" and as an idiom has the exact same meaning.
Tινάζουν... τα πέταλα! Tinazoun ta petala! translated as: "Τhey shake the horse petals" and as an idiom means "to pass away".
Tα πιάνουμε... στα πράσα! Ta pianoume sta prasa! translated as: "We catch them in leeks", actually means "we catch them red handed".
