GCW
Gcw is Alfredo Settimio’s newest project. A necessary step away from “The Great China Walls” glorious legacy. GCW is Alfredo’s visionary new venture embodying the designer’s maverick spirit. GCW is an evolution of his style and philosophy, full of expertise and maturity.
PROCESS
Alfredo Settimio’s passion for jeans goes deep. For years, he has observed, created and promoted trends and brands. His original vision combined with proven experience helps him establish singularly creative models. Alfredo always likes to create something completely new, a revolutionary concept in a world dominated by corporate thinking and risk free strategies. This passion for the original is the reason why the GCW collection took a year and a half to develop; a time of hard work and intelligent dedication.
PRODUCT
A new type of jeans, basic, but full of evocative details. The quality of the product is recognizable to the fashionista as well as the every day consumer.
The denim is born in Los Angeles and reflects the city’s long obsession with ultimate wearability. GCW jeans fit in a natural and effective way. This seemingly effortless quality is obtained thanks to the employment of sophisticated elements.
The models are cut to perfection by experts hands.
Settimio’s signature style is rich with handmade retouches.
The washing treatment is a long, innovative procedure perfected over time. The final result are jeans with a highly original and attractive 3D texture: GCW’s signature feature.
GCW jeans position themselves strategically on retailer’s shelves, offering the best quality at reasonable prices. GCW denim is for men and women. Jeans for everybody. Jeans for “NOW.”
PROGRESS
GCW is an international entity with solid roots in the City of Angels. LA is the center of new synergies and creative business models that represent the future of the new global economy. The marketing engine behind GCW is The Think Factory, a leading company in the field of worldwide promotion, management and investments. In a fearful Global Market, Think Factory and GCW dare to venture out with confidence, determination, passion, and optimism, leading the way to new markets and a new economy.
Gcw is Alfredo Settimio’s newest project. A necessary step away from “The Great China Walls” glorious legacy. GCW is Alfredo’s visionary new venture embodying the designer’s maverick spirit. GCW is an evolution of his style and philosophy, full of expertise and maturity.
PROCESS
Alfredo Settimio’s passion for jeans goes deep. For years, he has observed, created and promoted trends and brands. His original vision combined with proven experience helps him establish singularly creative models. Alfredo always likes to create something completely new, a revolutionary concept in a world dominated by corporate thinking and risk free strategies. This passion for the original is the reason why the GCW collection took a year and a half to develop; a time of hard work and intelligent dedication.
PRODUCT
A new type of jeans, basic, but full of evocative details. The quality of the product is recognizable to the fashionista as well as the every day consumer.
The denim is born in Los Angeles and reflects the city’s long obsession with ultimate wearability. GCW jeans fit in a natural and effective way. This seemingly effortless quality is obtained thanks to the employment of sophisticated elements.
The models are cut to perfection by experts hands.
Settimio’s signature style is rich with handmade retouches.
The washing treatment is a long, innovative procedure perfected over time. The final result are jeans with a highly original and attractive 3D texture: GCW’s signature feature.
GCW jeans position themselves strategically on retailer’s shelves, offering the best quality at reasonable prices. GCW denim is for men and women. Jeans for everybody. Jeans for “NOW.”
PROGRESS
GCW is an international entity with solid roots in the City of Angels. LA is the center of new synergies and creative business models that represent the future of the new global economy. The marketing engine behind GCW is The Think Factory, a leading company in the field of worldwide promotion, management and investments. In a fearful Global Market, Think Factory and GCW dare to venture out with confidence, determination, passion, and optimism, leading the way to new markets and a new economy.
