Scott Olszowiec's profile

Branding Across a Global Platform

Advertisement | Creative Direction, Copy, Execution
The reinsurance business is a data driven business in the management of risk and investments. The ornate suit of armour communicates both strength and attention to detail. Hexagon motif and engraving were digitally added to existing photograph.
Advertisement | Creative Direction, Copy, Execution
Reinsurance businesses require some very talented people to manage their risk, investments and global infrastructure. The owl symbolizes wisdom and a watchful eye on its environment. The green iris and spectral highlight in the shape of the hexagon were digitally added to existing photograph.
Advertisement | Creative Direction, Copy, Execution
The reinsurance business is a 24/7 business. Bees symbolizes cooperation and an incessant work ethic. The honeycombs were tinted using the company colour palette digitally.
Advertisement | Creative Direction, Copy, Execution
It's important for investors and clients to feel secure that their reinsurance provider has longevity. The pyramids of Giza symbolize ingenuity and long lasting results. The Flagstone logo was rendered and textured in a 3D modelling application and then a composite was created using an existing photograph.
Corporate web property | Creative Direction, UI Design, Coding
As a publicly traded company on the NYSE and BSX, it's important that information for current/prospective clients and investors is readily accessible, device independent and current. Using XHTML and CSS, the framework of the site was built to render across screens and platforms. Content was pulled from the Thomson Reuters XML data feeds to put real time stock information and news releases on the website. Creative from advertising campaign and other brand elements were used to support a consistent message and cohesive experience.
3 Panel Fold Brochure | Creative Direction, Layout, Execution
Reinsurance is a competitive market. Underwriters and other representatives of Flagstone Re need to be armed with collateral to give to prospective investors, clients and brokers at conferences, trade shows or other meetings. This compact document provides a summary of company, key differentiators, global infrastructure, key peer analysis metrics, diversification data, current financials and contact information.
Interactive Media | Creative Direction, Layout, Coding, Execution
A summary of company milestones from inception to 5th year anniversary. Built in Adobe Flash, there is a passive viewing experience and an interactive experience of this timeline. The passive version (shown here) was displayed on global office reception displays. The interactive version was used for investor presentations and employee orientation modules.
Branding Across a Global Platform
Published:

Branding Across a Global Platform

Creative for reinsurance company.

Published: