Fiat 500: South Congress Moped Rally
A promotional event unveiling the new Fiat 500. The idea of organizing a biker rally with Vespas instead of Harleys came from a simple strategic decision: who better to sell small Italian vehicles to than owners and enthusiasts of small Italian vehicles.
A promotional event unveiling the new Fiat 500. The idea of organizing a biker rally with Vespas instead of Harleys came from a simple strategic decision: who better to sell small Italian vehicles to than owners and enthusiasts of small Italian vehicles.
