Indesit Turn&Cook
In 2016 Indesit launched the new Aria oven with Turn&Cook function, that automatically sets the cooking time
and oven temperature for more than 80 everyday recipes and turns the oven off when the programme is finished.
Based on the same concept of simplicity and cleverness, the Turn&Cook mobile app gives you a lot of recipes
with just taking a picture of the ingredient and turning your mobile.
and oven temperature for more than 80 everyday recipes and turns the oven off when the programme is finished.
Based on the same concept of simplicity and cleverness, the Turn&Cook mobile app gives you a lot of recipes
with just taking a picture of the ingredient and turning your mobile.
Copywriter: Daniela Calvanico
Creative director: Paolo Boccardi, Giuliano Bellini
Creative director: Paolo Boccardi, Giuliano Bellini
Agency: MRM Worldwide
Take a picture of the ingredient and simply turn the device:
Turn&Cook app will select a lot of good recipes for you.
Turn&Cook app will select a lot of good recipes for you.
How it works video
The app has been launched at Eurocucina2016 during the Milan Design Week