A print ad campaign done for Hilary’s Salad Dressing. This salad dressing leaves out dairy, gluten, soy, egg, and corn products, all of which are common allergies. The campaign would be found in food, parenting, and health magazines. There were a total of five ads in the campaign; one for each product that the dressing leaves out. Each had the tagline at the bottom; “We cut out the _____ for you.”
Partner: Ryan Corbett