This is a paper swatch-book for a fictitious paper company KHUB Inc., based in New Hampshire. KHUB is based on a Hindi word, meaning beautiful and plentiful. The idea behind this swatch-book is revealing beauty behind layers. This is achieved through a flip book that is made up of thirty different swatches of paper. The swatches make up 6 different images of India and slowly reveal the beauty behind the veil of dust and dirt. The swatch-book would be sent to potential buyers of the paper, as a special edition.
This die-cut logo is created using a typeface - Hinglish, that I have designed.
The box opens up to reveal the flip book inside.
This typeface was created in a typography class, and was applied in the logo for KHUB Inc.
