Bálint Horváth's profile

AWS Music Digipack & branding

In this degree work, I have redesigned the album: „Égésföld” (2014) of AWS, a modern metal band from Hungary. Beside the album itself, Its design have been applied on several media items, that can be involved with music industry, and its advertisement (such as souvenir items or tour kits).
In the course of designing, i have considered the lyrics and the gender of the album, and have also paid attention to the graphic presence of the similar styled bands, where the gender attributes have may been found. 

Concept of the cover art: 
The translation of the album title means: "Sky & Ground", which is a metaphor for an inside world we live in – carelessly and ignorantly – and the harsh reality, that we try to avoid in any way soever.
These two worlds, are parallel to each other, but one is just a misshapen image to the other. This subject was the base of my cover, to represent the two worlds (separated by colors), with the effort to reach the other one. 
In the perspective I wanted to create a personal point of view, where the viewer cannot decide if you are looking down, or looking up (from below the surface).
The graphics were created in Adobe Illustrator, based on self made photos.
AWS Music Digipack & branding
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AWS Music Digipack & branding

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