visual identity

The hotel is situated on the ex-Anyfanti residence. It used to be a typical wealthy Arcadian mansion of the 1840’s and it sets itself as an example of the local architecture. On the ground floor, there used to be the weaving business of the family and a textiles shop. On the back yard they used to paint the textiles and fabrics whilst on the entresol and floor it was the family’s house. During the years of the Greek War of Independence in 1821, the ground floor was used as a storage space for saltpeter that was supplied to the locals of Dimitsana in order to produce gunpowder.

I was asked to create the visual identity and poster art illustrations for the interior of the Arcadian mansion.

I found inspiration in the Greek traditional everyday life of the countryside.

 Trying to explore every aspect of rural life, from the practicalities of growing and rearing food, to the intense hard work required of young and old, the craftsmen, the industries and markets that buoyed the local economy.