Affan farooq mohamed's profile

Channel Ident & Promo Package

MOON CHANNEL IDENT & PROMO PACKAGE
Moon is a Motion graphic project designed for the final in the module, advanced motion graphic design in year 3 semester 1. We were required to carry out this project in a group of 2 individuals to execute a work with specifications stated below from start to finish. 

1. A channel Ident (ID) - of 20 seconds of any choice, to either rebrand an existing channel
or to create our own channel. Which we decided to design our own for a movie channel.

2. A lower third bard - of 10 seconds which relates and is consistent to the overall design.

3. A promo transition - of 20 seconds that carries the similar design direction and branding identity to our channel Identity.
IDEA
We came up with the idea of creating a movie channel specialised for night time movie watchers. So we designed made a colour palette and created the logo first. Which Includes the moon, to represent night and two movie reels to represent movies with a touch of gold and glowing blue light to make it look more elegant. 
Color Palette 
lower third bar was designed to match with the overall Channel ID, with one movie reel with a smoke blast and a full moon outline.
Transition is to show the upcoming content to transit between the current content and the next. With the same golden movie reel element with alpha plane to show the video content and on the right circle the copy writing will be shown. 
Channel Ident & Promo Package
Published:

Channel Ident & Promo Package

Published: