With the best cricket players around the world all using their kit; Kookaburra are a market leading Cricket brand. Over the course of three years Kookaburra established itself as the brand to watch leading design trends and innovations across the sport.
As the head of design for Kookaburra I was able to undertake a global rebrand of the company, redesigning all creative and promotional material, including B2B direct marketing, Kookaburra online and the entire product
range. I was able to oversee a product designer, art-worker and online developer and act as a true brand manager.
As the head of design for Kookaburra I was able to undertake a global rebrand of the company, redesigning all creative and promotional material, including B2B direct marketing, Kookaburra online and the entire product
range. I was able to oversee a product designer, art-worker and online developer and act as a true brand manager.
I designed the look, feel and layout of all our product annual catalogues, as well as all adverts, newsletters, photo shoots, major presentations and ECRM activity.
I designed the shape and graphics of the entire cricket bat range, as used by international players such as Ricky Ponting. I also redesigned and developed the entire Kookaburra, cricket and hockey product line including gloves, pads, trainers and luggage.
