The American Advertising Awards are an annual competition for advertisers held by the American Advertising Federation. Each chapter hosts their own local level and the winners move on to regional then national level. Our local chapter in Des Moines, Iowa selected us, Avidity Creative, to be in charge of the theme and creative work for 2016. We came up with a locally brewed theme. Advertising people love their beer! See below the look for the concept that was carried out in various formats. Enjoy!