IRRESISTOR
Irregister is not a simple eyewear brand, but a design laboratory that pursues a combination of futuristic fashion and advanced technology. The emblem takes a motif from the first two letters "ir" and a pattern inside a spaceship in a science fiction movie. The unique label sticker system designed based on the emblem's graphic motif reinforces visual unity practically appling to various elements, including packages and stationary.
Identity Design | 2015 | JUUC International
The emblem takes the shape of the first two letters of ‘Irresistor’, and patterns on sci-fi machines are motif of it. This futuristic shape is a key graphic element for visual identity. For instance, sticker labels with the unique shapes are produced on A4 size paper for printing and able to be used for many elements including stationary and packages. This system allows to meet practicality and visual unity of the brand.
