KRAKE is an annual Berlin based fes­ti­val for chal­leng­ing elec­tronic music. Krake means octo­pus and the fes­ti­val is organ­ised in a com­pa­ra­ble way: reach­ing out to selected loca­tions dur­ing one week pre­sent­ing the best in elec­tronic music, what­ever style it is. The fes­ti­val is not huge, not expen­sive, does not have big spon­sor­ing deals or four dif­fer­ent colour area passes. It’s just a good and so far suc­cess­ful try to bring back the focus on artists who dare to step off the beaten tracks.
A fes­ti­val for music lovers.
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This year the festival decided to change their image, the following designs are part of the new art direction made by Geso for Berlin's Krake Festival, including a video teaser and a trailer, but also all graphic elements (posters, flyers, stickers, tickets, merchandising, etc.).
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+info: krake-festival.de


Final trailer:
Official posters:
Alternative versions:
Printed ads for magazines:
Flyers / Postcards / Stickers / Program:
First announcement – Video teaser / Tickets / Facebook and web images:
Second announcement – Animated GIFs with the first artists confirmed:
Facebook communication – covers and web-flyers:
Merchandising – T-shirts / Paper bags:
Krake Icon [officially NOT used, but was the key element in the creation of the artworks]:
Krake Festival 2016
Published:

Krake Festival 2016

Art direction and graphic image for Berlin's KRAKE FESTIVAL 2016, including video teaser and trailer, posters, flyers, program, merchandising, st Read More

Published: