Molly Parsley's profile

Fanta "Play It Better" (Leva Na Boa)

Client: Coca-Cola Latin America
Brand: Fanta
IMC Director: Marcelo Pascoa
IMC Manager: Diego de Oliveira
IMC Project Junior Manager: Larisse Lucena
IMC Project Junior Manager: Clara Castro
IMC Content Junior Manager: Pedro Schneider
IMC Connections Junior Manager: Andreia Souza 
Brand Director: Beatriz Bottesi
Brand Junior Manager: Gabriel Menezes
 
Agency: Pereira & O’Dell
Chief Creative Officer: PJ Pereira
Executive Creative Director: Jonathan Woytek
Group Creative Director: Rob Lambrechts
Senior Creative Art Director: Estefanio Holtz
Senior Creative Copywriter: Marcos Almirante
Design Director: Moses Kelany
Associate Director, Project Management: Lindsey Anderson
Creative Services: Jennifer McConville
VP Production: Jeff Ferro
Senior Integrated Producer: Elisa Moore
Senior Producer: Cherie Appleby
Senior Producer & Art Buyer: Owen Bly
Co-Director, Client Services: Henry Arlander
Account Director: Mona Gonzalez
Account Supervisor: Maura Mattoon
Account Executive: Jenna Hering
Agency Marketing, PR: Molly Parsley
Business Affairs Director: Russ Nadler
Business Affairs Coordinator: Christina Hadly
 
Animation: Strange Beast
Director: Andy Martin
Executive Producer: Sam O’Keefe
Producer: Belle Palmer
Head of CG: Jason Nicholas
VFX Supervisor: Neil Riley
Character Design: Andy Martin
Storyboard: Barry Reynolds
Animators: Frankie Swan, Hannah Lau Walker, Chris Cray, Seti Seto, Alex Bernas, Freya Hotson
Lead Animator: Olly Montagu
Clean up Artists: Alex Smith, Thea Glad
Compositing: Ben Woodhouse and John Taylor
CG Liquid: Junaid Syed and Camille Perrin
Music Composition: Massive Music
Creative Director: Tim Adams
Executive producer: Kiki McDaniel
 
Sound Design & Mix: 740 Sound
Mixer: Stephen Dickson
Sound Designer(s):  A. Josh Reinhardt, Rob Marshall 
Executive Producer: Scott Ganary
Sound Design Producer: Jeff Martin
Associate Producer of Mix: Geena Richard
 
Finishing: NTropic
Executive Creative Director: Nathan Robinson
Lead Flame Artist: Matt Tremaglio
Flame Assistant: Gillen Burch
Assistant: Yvonne Pon
Senior Producer: Laura Livingstone
Fanta "Play It Better" (Leva Na Boa)
Published:

Fanta "Play It Better" (Leva Na Boa)

Colorful Coca-Cola brand, Fanta, has revitalized its global campaign for Latin American teens. "Leva Na Boa," or "Play It Better," uses visually Read More

Published: