Custom Wine brand design
This is a self-promotion project that brings together my twin passions of hand lettering and 3D illustration. Starting with a hand drawn lettering sketch, I then redrew the image as a vector illustration to refine the design. Finally, I rebuilt the design in the 3D application Modo using the vector image for reference. A lot of time was then spent in texturing and lighting the scene to create a pleasing environment to support the brand. Below you will find explorations of different material treatments of the 3D typography.
