Brief: Provide customers purchasing the ready-to-wear collection with an exclusive and special experience that reflects the luxury of buying one of Nichole's bespoke pieces.
 
I decided to use the symbol of a hanger to represent ready-to-wear. I designed a seperate coloured hanger reflecting each of her collections: Soiree, Black Label Onyx, Everyday, Signature and Swimwear. I then designed packaging to go over the top of the hangers as protection for the hanger. Also seperate packaging to go over the loop on the hanger as a storage device for the underware.
 
I used geometric shapes in the packaging to represent Nicholes style.
 
The main idea is that you can carry the hanger away.