There was a great summer BTL activation organized by entel along the Peruvian coast. In many cities there were points with several activities based on jumping. The symbolic meaning was related to jump - jump to entel - jump to 4G...

 

The brief said we had to create a platform where these activations could be announced plus it should host all the videos made during the activities so people could search for their own videos. The challenge was to make everything quickly and easy to use, so people could get their videos as soon as possible. 

 

The website finally got long term continuity with more BTL actions, like paragliding jumps and other activities, and it worked really successfuly.