Jose Payan's profile

2012 V-Day Advertisement

2012 V-Day Advertisement
Client: Alpha Phi Omega Zeta Pi, Wayne State University Student Organization
Products: 20x30-in Mounted Posters. Banners. Ticket Design.
Client approached us on a short notice to design and print advertisement posters and banners for their 2012 V-Day events: V-Men and Vagina Monologues. Due to the short deadline and my workload at Student Center Graphics, my co-worker Melissa Malfroid (@MelissaMalfroid) created the banners and posters designs based on my concept, sketches, and photography. Although I did create the design for the Vagina Monologues tickets.

Due to our workload and the short deadline, I decided to use a simple design heavy on symbolism, both on the photographs and on the color tones. Peach and pink for Vagina Monologues; Bananas and blues for V-Men. Rather than using stock photography, I took photographs of the fruits so it met the idea I had.


Photographs used in advertisement

I provided a sketch of what I was looking for in terms of the design. This is what Melissa produced. 
20x30-in Mounted Poster. Designed by @MelissaMalfroid. Concept and Photography by Jose Payan.
20x30-in Mounted Poster. Designed by @MelissaMalfroid. Concept and Photography by Jose Payan.

I wrapped up the order by designing and printing the tickets for Vagina Monologues.

2012 V-Day Advertisement
Published:

2012 V-Day Advertisement

Advertisement for 2012 V-Day events in Wayne State University

Published: