I was appointed a branding project in which I created a nonprofit organization devoted to rescuing abused, abandoned, and surrendered parrots called Caring Nest. I created this type of organization because it is close to my heart and there are not enough organizations that help parrots. I formed a unique trademark for the company that contains the tree of life to represent these animals free from corruption and to symbolize awareness. I designed two different communications material that includes business cards, letterheads, and envelopes one design being a conceptual version including patterns I formed from the trademark elements.