As the Creative Lead for this skincare brand client I led several digital marketing initiatives over a year span.

Beginning with a full website redesign which included social integration and product content restructuring.

 

Once a relaunched website was in place I continued to lead this brand's digital presence through several large online media campaigns. These campaigns included rich media, website roadblock and video ad units. Alongside these online media efforts I worked to consistently increase Jergens facebook page fans and website traffic through creative engagements, promotional email marketing and social outreach.