Jovana Budosan's profile

RTV's new visual identity

RTV in motion
New visual identity for Radio Television of Vojvodina
This is a project that I work for nearly two years. With many changes and dificulties it is now on juhu-hu. A new visual identity for Radio Television of Vojvodina (Serbia), implemented on it's birthday 29th of november started with a new logo - propeller.
But the hole thing was about concept of initiator or mover (something that's starts something). Inspiration was found in local culture, in inovation and contemporay tendentiouns, but also in nature.
The big idea was to create a visual identity that would cover every media segment of RTV. So we designed this six colour simbol (propeller) that also present Radio Novi Sad (1, 2 and 3), Television Novi Sad (chanel 1 and 2), RTV website and M production.
Concept / Art directing / Graphic design:
Jovana Budosan, Nikola Berbakov

Motion graphic and 3D modeling:
Endre Ajandi, Robert Kliban, Miroslav Pavlovic

Music and sound design:
Zoran Nikolic

Copywrite:
Slobodan Govorcin

Client:
Radio Television of Vojvodina
RTV's new visual identity
Published:

RTV's new visual identity

New visual identity for Radio Television of Vojvodina.

Published: