Design direction for the development of responsive, mobile-friendly Pardot email templates for the Simpson Strong-Tie newsletter and product updates.
At Simpson Strong-Tie, I am responsible for design direction and proofing of B-to-B and B-to-C email and banner ad design developed by our web designers, to ensure their compliance with branding and writing style guides. For years before joining the company in 2014, however, I did all the hands-on work myself, both as a senior designer at an agency and as a freelancer.
Campaign Monitor email template development for ZipFly Design’s client, Britex Fabrics.
Banner ad series for Sacramento’s Greater Broadway District, for Placemaking Group agency.
Email design and development for Placemaking Group and parent company, HFS Consultants.
Email designs for Placemaking Group clients, Guam Visitors Bureau and Microscope Hub.
Banner designs for Holy Names University’s department blogs.
Facebook banner ad campaign design for McRoskey Mattress Company, for Placemaking Group agency. Winner of a silver Horizon Interactive Award (Web—Social Media).
