Paternolli & Pereira

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Paternolli & Pereira is a law firm specializing in legal and business consulting to builders and developers. In addition to offering the trivial legal services, which are necessary for any company in the sector, the firm specializes in highly skilled business advisory solutions, focused on risk management, compliance, environmental law and preservation of the institutional reputation.

The symbol first represents the initials first the Paternolli and Pereira names as well as two interconnected towers, which symbolize two forces of knowledge together for a common goal. It is implied in the graphical representation of the balance figure, symbol representing the office operates.

JAZZ STEPS

01 STUDY / RESEARCH

• Overview
• Market Research
• Competitition Analisys

02 COMPOSITION / STRATEGY

• Brand Plataform
• Audience Study

03 CONCERT / DESIGN

• Symbol
• Lettering
• Patterns
• Stationery
• Uniforms
• Signaling
• Social Media
• Website

04 JAM SESSION / ACTIVATION

• Brand Guidelines