Originally an assignment for a packaging class, I wanted to explore how we could innovate the experience of using a spray can. Initially I wanted to give the spray paint purpose by making it a color for texured surfaces, and decided that it would be helpful for the user to have the experience of witnessing the power of its color based on how many sprays it would take for the desired shade.
The fur would become a guide and also become a comfortable grip for a more sensitive audience.
A closeup of the can itself. A simple label on the front and back would keep everything self-explanatory.
