Jesse Tarlton's profile

Branding Exercises

These are some quick-fire branding exercises. They are intended to be brands from the near future.
Social marketing. Company pays agents to mention products/services/etc in casual conversation. Company concept borrowed from William Gibson's Pattern Recognition.
Urban apparel and body modification designers. Typography based on wood type from an Andrew jackson era newspaper.

Network hardware, mobile devices, World Wide Wireless Web access gear, satcom rigs, etc. Type designed from scratch.
Coffee shop. Mostly serves Turkish coffee. Type designed from scratch.
Government contractor that scouts forward in time for avoidable disasters.
Q. Genetic/biological engineers specializing in personal hair modification, i.e. hair type alteration, growth pattern adjustments, facial hair correction.
Part of the new wave of silent night clubs, with music wirelessly transmitted to mobile devices and rentable headphones. Type designed from scratch.
Chinese media conglomerate backing television, radio and satRadio networks, as well as multiple top-tier websites. Chinese characters read "Sleeping Dragon," a nickname for Zhuge Liang, ancestor of the company's founder and current CEO. Chinese lettering from scratch, ZHUGE written in my Bass Face.
Branding Exercises
Published:

Branding Exercises

Quick branding exercises for fake, near-future companies.

Published: