In this project, we had to explore “shelf-presence” of a package. In this instance, the actual product is invisible, or an intangible concept. For this, I went with the idea of a "daily dose" of laughter. I wanted to create a package so that the working woman could take a moment out of their busy day and get a little comedic break. Each drawer (one for each day of the week) contains nothing other than a cheesy, pop-culture joke.