About
The Festival Western de St-Tite is a unique Country and Western experience and a model of excellence in rodeo production for Eastern North America. It has made a name for itself at both a community level and a regional level. Its continued growth is the result of hard work on the part of the many passionate men and women who contribute to the Festival's success.
The Campaign
Ford Canada for Quebec Festival Western St.Tite 2014
This is a sponsorship campaign to promote Ford F-150 trucks.
We worked to develop the print that includes a full and tabloid page sizes newspaper print (La Presse), and also a magazine insertion. As well as an iPad ad that ran in La Presse Plus.
In addition, we expanded the print to short animation videos that are living on social media sites.
Ford Canada for Quebec Festival Western St.Tite 2014
This is a sponsorship campaign to promote Ford F-150 trucks.
We worked to develop the print that includes a full and tabloid page sizes newspaper print (La Presse), and also a magazine insertion. As well as an iPad ad that ran in La Presse Plus.
In addition, we expanded the print to short animation videos that are living on social media sites.
AUGMENTED REALITY
Réalité augmentée
IPAD AD
Publicité Ipad
ANIMATION VIDEOS
Vidéos animées
Day 1 Horsepower of 365Hp - Jour 1 Puissance de 365Ch
Day 2 Remote start - Jour 2 Démarrage à distance
Day 3 Towing capacity - Jour 3 Capacité de remorquage
Day 4 Best payload - Jour 4 Meilleure charge utile
Day 5 Couple of 420 Lb - Jour 5 Couple de 420 Lb
Special thanks to Ben Ren, Darrel Knight and Martin Dessureaux.
