Katie Mac's profile

ETV Identity (Ident, Sting, Caption)

ETV would be broadcast in Scotland, within the Lothian area. The aim of this project was to capture the essence of Edinburgh within a brand identity for the channel. With this in mind, I researched the community of Edinburgh and what the city meant to them. From this, I understood that people love the buildings of Edinburgh and believe that they have many stories to tell. The people of Edinburgh also think the city is beautiful. I wanted to capture this beauty within my illustrated story of the streets.
Grassmarket
Vintage Bike
Open Top Vintage Bus with Tourists
Presented to you below is my final storyboards of each animation (ident, stings, caption). 
Here is my final animation's for the project:
ETV Identity (Ident, Sting, Caption)
Published:

ETV Identity (Ident, Sting, Caption)

Identity branding for the Scottish channel named ETV.

Published: