I created this project of Performance Golf Apparel for WALTER HAGEN Brand, sold exclusively at Dick's Sporting Goods and Golf Galaxy.

 

The goal of the project was to design a line that will compete with some of the more traditional brands in the category such as Peter Millar, Bonobos, and Dunning at a slightly lower price-point.

 

My roles in this project were creation of seasonal trend & color, style design, illustration, textile creation, hand loom approvals, branded trim creation, printing artwork creation & layout, and development and fittings.