Seasonal line of Performance Apparel created for SLAZENGER Golf to be sold in their domestic market, exclusively at Dick's Sporting Goods and Golf Galaxy.  The goal was to design a line that competes with some of the more aggressive brands in the category such as Oakley, Adidas, Puma.

 

My roles in this project were creation of seasonal trend & color, style design, illustration, textile creation, hand loom approvals, branded trim creation, printing artwork creation & layout, and development and fittings.