Tabard scratch cards
Tabard is a world-class mosquito and insect repellent, which has remained
the best known brand in its category in Southern Africa for decades.
These scratch cards illustrate the tangible benefit of the product.
Copy: Scratch here
Copy: You can stop scratching now
The Floating cow
To boost sales of Laughing Cow Cheese Light and create talkability, we created a life-size, fibreglass cow.
The cow was then rigged 3 metres up in the air on a perspex pole, and placed in the middle of a dairy farm amongst real cows. The cow was visible, even at a distance, from the busy main road that ran past the dairy farm.
A high amount of PR was generated including a feature article in a local newspaper and it was discussed
A high amount of PR was generated including a feature article in a local newspaper and it was discussed
on the national radio stations.
Tabasco In-store activation
Tabasco campaign design
