GKD Technik needed marketing collateral to support their appearance at a UK national Network Rail exhibition designed to allow companies to showcase their products and services.
As part of my client and market 'interrogation' I discovered that the company had overtaken the market leader by digging deaper into the wants and needs of their market. And because they are providing their safety systems to the largest rail track organisation in the world - they by default are the world leader in their sector.
Shown above the core message I created for a banner as part the marketing collateral to support them at the expo. (Client told me that members of the rail industry were actually taking pictures of the banner over the two day event).
PPS: The logo needs to be upgraded ASAP which I hope to attend to for them.
As part of my client and market 'interrogation' I discovered that the company had overtaken the market leader by digging deaper into the wants and needs of their market. And because they are providing their safety systems to the largest rail track organisation in the world - they by default are the world leader in their sector.
Shown above the core message I created for a banner as part the marketing collateral to support them at the expo. (Client told me that members of the rail industry were actually taking pictures of the banner over the two day event).
PPS: The logo needs to be upgraded ASAP which I hope to attend to for them.
