SberBusiness Spasibo is a bank loyalty program for corporate clients.
Based on the guidebook, we developed the creative concept, striving to add something unique of our own. The main challenge was finding a visualization for the key image of the video—the bonus. We managed to come up with a solution that both the client and we like.
We also experimented a lot with the camera, animation, colours, materials, lighting and counterforms. It was challenging during the process, but in retrospect, we remember it as an interesting experience and present it with warm feelings!
Still frames
Storyline
RnD
