Sidekick Studios ®
Sidekick Studios is a UK-based design agency that supports small and medium-sized enterprises (SMEs) through their marketing journey, from digital campaigns to TV and beyond. They specialize in storytelling, breaking down business narratives into engaging, bite-sized pieces across various channels and also offer a platform connecting businesses with high-quality, on-demand freelance talent, aiming to build scalable solutions for brands and freelancers alike.
Colors and background → Aiming to stick to Sidekick's main colors, black was used as the main background color to offer protagonism to blue and yellow, colors that are viewed as connected to technology and communication. With the help of shapes and catch-phrases, the ads ran on social media like Instagram and Facebook were catered to modern freelancers searching for work in specific roles.
