Problem

The old pre-order landing page lacks visual appeal and fails to effectively communicate the unique features and benefits of the new product, "Luma," to potential customers. Despite having access to various resources the design lacks cohesion and fails to resonate with the target audience of home users.



Solution

After carefully reviewing the client's existing webpage and supplementary materials, I gained a comprehensive understanding of the product, brand identity, and target market. I crafted a visually compelling pre-order page that captured the essence of the product and aligned with the client's brand image.